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How To Get Ink In O

Seven Secrets About Pitching

O, The Oprah Magazine

Courtesy: Steve Harrison

It’s the dream of every author and expert: getting in front of Oprah’s legions of devoted fans. Being featured or quoted in O, The Oprah Magazine means that your book or product has Oprah’s implicit endorsement.

Why “The Oprah Touch” Matters

The magazine’s 2.4 million readers create bestsellers out of books and products that receive “the Oprah touch.” Your sales could double or triple after an O mention.

And, “the Oprah touch” travels. O’s pass-on rate is estimated to be six people per issue. That puts you in front of 18 million Oprah fans.

“As seen in The Oprah Magazine” could be on your promotional materials forever. Once you get that endorsement, you have it. So how do you get it? How do you get ink in O?

Seven Secrets for Getting Ink in Oprah’s Magazine

Susan Harrow’s Get Into O Magazine: Ten Steps to Getting Your Business, Book, Product, Service or Cause Featured in Oprah’s Magazine includes great ideas and insights about crafting a perfect O pitch – and warnings about what not to do.

I asked Susan to share seven of her many secrets. Here they are:

•Tell an inspirational story about family or community. How have you helped change the world – or one person’s life? What have you taught people to do?

•Share breakthroughs in health, anti-aging, diet, dealing with health care and ideas on optimal healthy living. Have research or case studies? Mention them in your pitch.

•Create gorgeous packaging that appeals to women. Does your book cover or product have eye appeal? If you were in a store and walked by it, would you stop?

•Pitch pet ideas ... especially about dogs. Oprah’s love for animals – especially her dogs – is well known. The magazine often features articles about how to care for pets, why we love them and what to buy them.

•Offer tips on surviving and thriving in this economy. These are financially and psychologically trying times. How can you help Oprah’s readers?

•Do not inundate Oprah's editors with faxes, email and snail mail material and pray that something will pique their interest. The editors receive at least 200 books per month. To get their attention, you need a strategic plan.

•Appreciating life’s blessings – family, friends, health and (yes) pets – is something Oprah tries to teach her readers. Helping her do that will increase your chances of getting into O, because gratitude is one of Oprah’s favorite topics.

Want Other Oprah Secrets?

Grab the full report for 50% off through Monday, Jan 9th

What are Oprah’s other favorite topics? How can you stand out from thousands of people pitching the magazine? In 10 simple steps Susan Harrow will show you how.

Susan’s Get Into O Magazine: Ten Steps to Getting Your Business, Book, Product, Service or Cause Featured in Oprah’s Magazine can make a huge difference in how you pitch O – and other magazines. I want you to benefit from Susan’s expertise, so I’ve asked her to give my Reporter Connection readers a one-time only 50% discount which expires on Monday, January 9th.

Step 1 ... Click here to purchase Get Into O Magazine for 50% off

Step 2 ... To get HALF-OFF the price, enter coupon code RCDISCOUNT.

It must be in all capital letters! Remember, this discount goes away after Monday, Jan. 9th

If being in O can make or break your career, isn’t it worth learning Susan’s secrets?

I’ve know here for years and am delighted to be a compensated affiliate for her company.

Warmly,

Steve Harrison

P.S. -- Being featured in Oprah’s magazine triples the odds of you being included on the Oprah website. That means you’ll get the eyeball attention of even more Oprah fans!

P.S.S. -- To quote Oprah, “Live your best life.” Get Susan’s Get Into O Magazine at this website. Click here to purchase Get Into O Magazine for 50% off (remember to enter RCDISCOUNT in all capital letters) as the coupon code to get 50% off the price but only through Monday, January 9th.